The Customer Service Charter provides all customer happiness staff and beneficiaries at the Abu Dhabi Social Support Authority with a unified framework for customer service. It facilitates an understanding of the key drivers influencing customer experience and satisfaction levels and establishes a standardized set of service benchmarks—derived from global best practices—designed to elevate service quality within the Authority. Furthermore, the Charter supports the Authority’s ambition to become a leading government entity in the Emirate of Abu Dhabi and its social sector by prioritizing customer and beneficiary happiness and enhancing service efficiency; it empowers staff to deliver outstanding services effectively and efficiently through established service standards and metrics.

 

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